Building Your Business on a Solid Foundation

It says in Luke that "Whoever comes to Me, and hears My sayings and does them, I will show you whom He is like; He is like a man building a house, who dug deep and laid the foundation on the rock. And when the flood arose, the stream beat vehemently against that house, and could not shake it, for it was founded on the rock." Luke 6:47-48

As I read this, it occurred to me that this is how you have a solid foundation for building your business. Know what God's Word says and do it. Know what God says about how to treat your customers and employees; know what God says about charging for your work; know what you should be doing with the income you earn.

There is much more, but what I am saying, is that if you want to have a strong business for years to come, build it on the principles in God's Word. Then, when the challenges come, the competition rises, or the new "this is the answer to a better business" craze comes, you will not have to fear or jump on the bandwagon because your business will be built on the solid rock.

Yes, there are business principles to learn, like email marketing, search engine optimization, and how to build a good website that will encourage your visitors to stick around and purchase from you. These are all important aspects of a successful business, but if you are not building your business on God's Word as the foundation, you are missing the most important part.

You want people to get to know you and trust you. You want them to be assured that you will always treat them with respect and in the way you would want to be treated yourself. You also want your business earnings to contribute to God's kingdom in some way. All of this would create a pretty solid foundation, wouldn't it?

The other aspects of building your business can be learned over time, but I recommend that you incorporate God's principles into your business right from the beginning. It will set you apart and will keep your visitors and customers coming back to you.

Remember - when your business is built on the rock, it can stand against trials and struggles and can persevere to success.

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